Posted inStrategy & ROI
Using AI for A/B Testing: What I’ve Learned
Why AI Changed the Way I Approach A/B Testing A/B testing has always been a cornerstone of marketing. Whether it’s…
Posted inStrategy & ROI
Which AI Metrics Actually Matter for Marketing Success?
Discover the most important AI metrics for marketing success. Learn what to track and how to measure the real impact of AI on your campaigns.
Posted inStrategy & ROI
Scaling with AI: Small Biz to Market Leader
Discover how small businesses are using AI to scale like never before — from automating workflows to personalising marketing at scale. Real strategies and tools inside.
Posted inStrategy & ROI
Choosing AI Tools That Actually Move the Needle
With so many AI tools out there, how do you choose the ones that actually make a difference? In this post, Alex breaks down a strategy for selecting the right AI tools to maximise ROI and eliminate digital clutter.
Posted inStrategy & ROI
Building Your First AI-Enhanced Marketing Funnel
Learn how to build your first AI-enhanced marketing funnel. Step-by-step advice on using AI tools to improve targeting, content, email marketing, and conversion rates.
Posted inStrategy & ROI
How AI Can Maximise ROI in Digital Marketing
Discover how AI can maximise ROI in digital marketing. Learn practical ways to use AI for smarter targeting, content strategy, automation, and better results.