When you’re part of a small marketing team, budgets are tight, time is short, and impact matters. You don’t need fancy platforms with enterprise pricing — you need practical tools that help get more done for less. I’ve tested dozens of tools in the last year, and in this post, I’m sharing the best AI-powered platforms under £30 that can boost productivity, cut costs, and simplify your daily work.
1. ChatGPT Plus (£20/month)
Yes, we’re starting here. With the ChatGPT Plus plan, you get access to GPT-4 — and for small teams, that means better emails, clearer briefs, faster brainstorming, and even support for coding and customer replies.
💡 Use it for: Content drafts, email rewrites, quick research, editing, FAQs
2. Writesonic (£12–£29/month)
Writesonic offers a wide range of content creation tools, from blog outlines to product descriptions and Google Ads copy. It’s easy to use, and their SEO tools are surprisingly robust at this price point.
💡 Use it for: Facebook ad copy, blog posts, meta descriptions, product content
3. Ocoya (£19/month Starter Plan)
A social media content scheduling platform with AI writing baked in. Great if you’re juggling posts across multiple channels and need help keeping up with fresh ideas and captions.
💡 Use it for: Social captions, hashtag suggestions, post scheduling and analytics
4. Surfer AI (£22.50/post)
Instead of a monthly plan, Surfer offers SEO-optimised blog writing on a per-article basis. You get keyword analysis, topic structure, and an AI-generated post that can rank. It’s great value if you only publish 1–2 pieces a month.
💡 Use it for: SEO blog creation, keyword-driven content strategy
5. Tidio (£0–£29/month)
Tidio is a customer service chatbot and live chat platform. The AI automation features on their Communicator plan (under £30) can help small teams respond faster and keep customers happy.
💡 Use it for: Website chat, auto-responses, basic AI support chat
Final Thoughts: Small Budget, Big Impact
These tools aren’t just affordable — they’re smart. They remove repetitive tasks, improve output quality, and let small marketing teams punch above their weight.
Test one tool at a time. Look for free trials or monthly billing so you’re not locked in. Set a clear use case (e.g. “save time on Instagram posts”) and measure the result after 30 days.
